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Online Essentials

by fnoadmin, posted 05/21/19 11:27:11

11 Essential Online Music Marketing Tools
by Lisa Occhino for bandzoogle

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If you’re just starting to dip your toes into the world of online music marketing, the number of platforms at your disposal can be overwhelming. Fortunately, many of them are free (or very affordable), so there’s little risk with trying them out.

image via frankie cordoba

Mailing list

For the average artist, the mailing list is that thing you put in the back of the room on your semi-professional-looking merch table. You don’t encourage people to sign up, and your average fan doesn’t even know you have one. What’s worse is that you rarely use it, and you probably send out one newsletter update every four months or so.

That’s a big mistake, because your mailing list is the single most important marketing tool you have. Social media is great and all, but no one can keep track of everything in their feeds. And certain platforms (like Facebook) have made it increasingly difficult to get your content seen unless you pay for advertising.

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How to Make More Sales

by fnoadmin, posted 05/15/19 13:38:16

Art Fair Show Tips: How to Make More Sales
by Carolyn Edlund for Artsy Shark

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Make a personal appearance and be accessible.

It’s amazing how many times exhibitors are simply not in their booths during festival hours. At times this may be unavoidable, but often artists have a level of discomfort and stress that finds them socializing elsewhere, or they subconsciously avoid dealing with the public.

image via @squareinc

It can be stressful to work a show, promoting your art or handmade work and trying to close sales – no doubt about that. But you cannot sell anything if you aren’t physically present to do so. If you’ve shied away from this before or feel anxiety about exhibiting, resolve to be present in your booth as much as possible to develop a comfort level.

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by heidi3, posted 05/18/19 07:18:55

Curious about having customer to hold jewelry. I have tried that and people think I am too pushy. Now I explain my jewelry.

by fnoadmin, posted 05/16/19 10:27:50

Hi John,
The Artsy Shark website is a great resource and where the article was originally published. You can get there by clicking the link under the title.
Hope that helps!

by jwryan722, posted 05/16/19 00:05:24

GREAT article!!!!! Can you PLEASE send me more sales tips???? The quality is there but sales are not. ALOT of great comments but people aren't buying like I feel they should be. My wife is A VERY talented artist. Any help is appreciated.

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NSF Certified & Your Food Business

by fnoadmin, posted 05/15/19 09:43:10

What NSF Certified Means To Your Mobile Food Business
By Richard Myrick for Mobile Cuisine 

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Depending on your local health regulations, certain pieces of equipment must be NSF certified for your food truck to pass health inspection. As an example, the countertop in your home kitchen would not typically pass NSF as it can’t be sanitized as effectively as stainless steel.

If you think you want to operate your food truck kitchen without NSF rated equipment and you are caught, you could face huge fines and in some case may even have to remodel and replace the pieces found inadequate. If you need to replace your interior workspaces or appliances this will typically require downtime, and thus you’ll lose revenue and potentially customers if the non-compliance gets publicized.

Using non-NSF certified equipment will also affect your insurance coverage. If you add a piece of restaurant equipment that doesn’t meet commercial guidelines, any accidents, fires, or loss resulting from that item, and in some cases even the presence of that item in your kitchen, can void your insurance policy.

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Weekly Calls for Artists and Event Updates & Additions

by fnoadmin, posted 05/21/19 11:00:04
Weekly Calls for Artists and Event Updates & Additions
Hello FestivalNet member,

This is your weekly update of Calls for Artists & recently added, updated or canceled events.

View Events in Your State/Region or sort by Date/Deadline:
Calls for Artists or Event Updates.

Calls for Artists
View Current Calls Here.

Add Your Event

Event Updates

To view 833 recently updated events, go Here.

To view 63 newly added events, go Here.

To search All events in the FestivalNet database, go Here.

Events that were recently canceled:
Independence Day Art & Craft Show & Parade - Clarkston, MI - 07 04-07 04 2019
Southern New England Womens' Expo - Lincoln - Lincoln, RI - 12 01-12 01 2019
Sarasota Gem Jewelry Bead Show - Sarasota, FL - 05 17-05 19 2019
Apple Dumplin' Ranch Presents Easter on the Farm! - Keensburg, CO - 04 13-04 13 2019
Southeast Food Fest: Tampa - Tampa, FL - 05 11-05 12 2019
Southeast Food Fest: Melbourne - Melbourne, FL - 05 25-05 26 2019
Daiquiris & Dating - Houston, TX - 04 25-04 25 2019

Events that were recently put on hold for this year:
Memorial Ride For Officer Noel Hawk - Eatonton, GA - 05 04-05 04 2019

Best of success with your work!

The FestivalNet Staff


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