Airports, banks, business firms, restaurants - anywhere you go, you can find a huge amount of art on display in corporate environments. But why? Who is that art targeting? Where does it come from? Check out some wonderful advice on the subject down below.
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FN Newsletter Editor
Why Corporations Collect Art
by Carolyn Edlund
What are the reasons corporations collect art? There are definite benefits to the company, their employees, clients and the community, as well as to the artists represented in those collections.
Let's take a look at the ways a corporate art collection affects each of those groups.
- Art in the work environment improves the quality of life for employees, many of whom may spend most of their time in that space. Studies have shown that art in the workplace also increases employee and corporate productivity and creativity.
- Art can stimulate conversation, networking and ideas. When choosing art for work spaces, the curator may choose pieces that are energizing or thought-provoking in key meeting areas.
- An environment filled with visual art creates higher rates of employee satisfaction. This leads to increased motivation, and lower workforce turnover and disruption.
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