FestivalNet Musicians & Performers News
June 2018

It might be tempting to buy Likes for your Facebook musician page, but it's really not a good idea! Get tips for dramatically, and organically, increasing visits to your Page.

Being creative, you likely know other 'creatives'... like artists and crafters, many of whom have come to rely on CERF+ (Craft Emergency Relief Fund), The Artist's Safety Net. Find out how Mother Nature is challenging the non-profits ability to help below.

Happy Summer!

Marisa Morgan
FN Newsletter Editor

12 Ways To Get More Facebook Likes (and Engagement) For Your Musician Page
By Ari for Ari's Take

Facebook Twitter More...

Everyone knows Likes can be bought and you look foolish if your engagement is well below the number of Likes you have. But more importantly, buying Likes will reduce your actual organic reach. Here are 12 quick and simple ways to drastically improve your Facebooking.

1) Upload Videos To Facebook

Facebook now has 4 billion video views A DAY. FB prioritizes a Facebook-uploaded video over a YouTube embedded video (not to mention that Facebook videos automatically play in the newsfeed). And, now that Facebook is starting to roll out video monetization at the same payment rate YouTube offers (55%), you can start making some moola on your viral videos.


2) Post Photos of YOU, Often

The reason Instagram has exploded is not because of their video feature. It's because of the high quality photo offerings. Feel free to link your Instagram to your Facebook Page. Because Facebook owns Instagram they make this sharing seamless. (Do NOT, however, link your Twitter to Facebook or vice versa.) Definitely post photos giving your fans a peek 'behind the scenes', but make sure YOU are in the photo.

3) Feature A Video

One of the most underutilized features is the FB Featured Video. Once you have videos uploaded you can select one to feature. It will then show up on your profile on the left hand side directly below About. It will be the first thing people see when visiting your Page. And most people will click this first - so feature a music video, live performance video or your EPK. Watching a high quality video is the easiest way for someone to be introduced to your music. So, make sure you have high quality videos made!

Read more!

Rating Festivals is Made Easier with this Tool!

We work hard to give you all the tools you need to find and book shows. The one thing we can't do is rate the events that you attend and perform at. Only you can do that. Rating events helps other folks immensely.

Please help us make Festival and Promoter Ratings a stronger part of the FN toolbox. You'll find a link to recently ended events right on your My Account page.

Better yet, bookmark this page for frequent visiting! Happy Rating!


The FestivalNet Giving Tree

In 1985, CERF+ was started by artists for artists in the craft community as a grassroots mutual aid effort and has since emerged as the leading nonprofit organization which uniquely focuses on safeguarding artists' livelihoods nationwide.

On May 31, the day before hurricane season, the non-profit announced: "We have made the difficult and unprecedented decision to put the Emergency Relief Fund Program on hold until we can raise more money to meet artists' needs." The non-profit's aid capacity has been depleted by the overwhelming need resulting from multiple disastrous weather events.

This month, our Research Assistant, first employee and Jill of all Trades, Shawn put an apple on our Giving Tree page for CERF+. The non-profit will receive a portion of our gross profits for June.

We're always looking for articles about working in the festival biz: tips, ideas, & resources. Send to: news@festivalnet.com and put "FestivalNet Newsletter" in the subject.

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