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Festivalnet Dot Com blog

How to Write the Perfect Cold Booking Email

By Bob Barrick, Posted 10/17/18 14:41:38

How to Write the Perfect Cold Booking Email
Bob Barrick, guest blogger for bandzoogle.com

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Like everything else in the music biz, booking gigs must be approached like a business. The first step in that approach is gaining some understanding of who you’re trying to contact. If you were a promoter and your email inbox lit up with 20 booking emails every day, would you respond to everyone? Probably not. You'd only respond to the ones that stand out. Soundfly put together some booking email strategies to help your cold calls stand out against the crowd.

image via NeONBRAND

Do Some Research

Spamming every event with the same pitch isn’t going to do you much good. That’s where a majority of amateur musicians make their mistake. They don’t realize that talent buyers have seen it all and can pick out serious inquiries from punks with a computer.

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