Greetings, vendors! Since we last spoke, I, your faithful editor, have made a huge step in my life - I got married! I hope you are all doing wonderful, exciting things with your days too.
Now for our article. If you operate a food truck that relies on foot traffic, you might want to consider another means in the winter months. Barb Fitzgerald details why below.
FNO Newsletter Editor
When Food Carts Close for Winter They Lose Income, Not Headaches
by Barb Fitzgerald
Recently, as I drove through Portland Oregon, I passed several food carts that were closed for winter. It got me wondering what the operators of these carts do for income while they wait for better weather to re-open in the spring. It also makes me wonder why these people chose to open a food cart rather than sell seasonally at special events with a food concession. I assume the need for a full-time income is the main reason. But, if a food cart is forced to close for lack of sales, what is the advantage of having a food cart? Do they prefer to sell from a stationary location, regardless, rather than set-up at temporary events? Or, are there other reasons?
I suspect that many food cart operators want a full-time income but didn't know in advance of opening how well they would do month-by-month. It is no small thing to design a food cart and menu, become licensed, and commit to a location. And, it is not until the cart has been open through the seasons that they learn if their location and menu will produce a steady income. At that point, if their location doesn't sustain adequate sales, it is difficult and expensive to move a food cart to a better location.
Food carts depend on foot traffic for business. When the weather is cold and wet too many customers remain indoors or rush past clutching their umbrellas. Depending on their location, some food carts can provide their customers a warm, dry place to eat with an awning, propane heater and picnic tables set in front of their cart. Other carts are restricted from doing this.
Read more here!
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