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Blog - Musician Tips

FestivalNet

Festival Booking: The 1% Rule (Reality Check 101)

posted December 11, 2024   category » Musician Tips
Festival Booking: The 1% Rule (Reality Check 101)

Did you know the percentage of times a festival will call you back is somewhere about 1%. And you only book about 10% of the festivals you pitch? So to get 10 gigs, you need to contact 100 festivals. And if you are not putting the right info out there, that 10% drops even lower! Now more than ever, it is important to be in reality and educate yourself to the strategies successful musicians use to GET A YES.


It is a novice mistake to blame FestivalNet.com if you are not getting booked. FestivalNet.com is a resource only, not a talent agency. And it is a good one. So, take the time and learn the difference.


Start by educating yourself on the different roles people and organizations play, and develop a lexicon of musical terms to understand how things really work (not just what you see on TV and in the movies).


Artist that get booked understand and implement the basic and necessary business strategies and practices to GET A YES. Artist that get booked are willing to make changes to their beliefs and face the realities of the music industry.

 



Here are some points to consider:


  • Consider your content is not as effective and take the steps to improve it.
  • Consider your pitching strategies might be weak and take the steps to improve them.
  • Consider your pitch email letter needs work, and take the steps to improve it.
  • Consider your marketing and promo materials need work, and take the steps to improve them.
  • Consider you are not offering anything either unique or above average, are in denial about it, and put in the time to improve.
  • Consider you don’t have the music industry know how to make it all work and be willing to learn.
  • Consider you don’t understand the level of hard work and commitment it takes to get booked.
  • Consider you need to learn how to get out of your own way as a songwriter and an artist, and be willing to make some changes.


It’s time to recognizing that this is a business, you must be your own sales person, and it is up to you to GET A YES.

It’s time to realize with a little hard work, education, and perseverance YOU CAN DO THIS!!!





My name is Suzahn Fiering and I am an international touring artist, successful songwriter, award-winning educator (presented by Sir Paul McCartney) and a Master Level Internationally Certified Business Coach. I have helped many musicians and artists gain an understanding of the industry and move towards their goals and dreams. Over the next series of Blog posts I will take a deep dive into many of these topics from building a lexicon, to improving marketing materials, to how to talk to promoters, how to set up your business to GET A YES, and many more topics.

https://festivalnet.com/Awesome-Entertainment
http://suzahn.com/muisc-business-consulations

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