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Festivalnet.Com blog - Event Highlights


Goodbye to Sugarloaf Festivals 😢

By Julie Cochrane, Posted 06/18/20 14:40:17   Category » Event Highlights

FestivalNet has been around since 1996 so we have seen our fair share of companies and events come and go over the years. This past week, a company that has been producing quality craft festivals since the 1970's has gone out of business & it struck me as exceptionally sad. 

I wanted to take a minute and to just share publicly that FestivalNet will miss Sugarloaf. I would like to think that we forged a loyal business relationship over the years. Their team always updated their event listings on time and advertised in our newsletters year after year.  Their logo was a steady constant when you scrolled through our Call for Artist listings. And they had a 5-star promoter rating. Sugarloaf was a class act in a league of their own producing quality craft festivals.

Thank you Sugarloaf for the wonderful years and we wish all your people the very best.

Please read their goodbye letter here on their homepage. I am pasting it here as well:


Dear Friends,

When Sugarloaf Craft Festivals began in 1975, we set out to offer talented American artists a low overhead market where they could display and sell their original creations to our local community. Out of this idea came a beautiful arts community.  Artists and patrons interacted and became friends.  Communities embraced the artists and respected their talents.  We are proud to have created this welcoming community where all could have fun, be inspired, and escape from the day to day troubles of life.

For 45 years, we have been in awe of our artists’ talents and creativity and resiliency. We have all shared joys, and sadness, and watched each other grow. We have seen children fall in love with art at Sugarloaf and return as artists themselves as adults. We’ve survived through wars, recessions, terrorist attacks, political upheaval, hurricanes, tornadoes, blizzards and more. Through it all, Sugarloaf has fostered community connections and friendships that will last a lifetime. 

Unfortunately, the global pandemic sparking cancellations of large public gatherings makes it impossible for our business to continue. Our exhibitors have not done a show since early March and are not signing up for future shows due to the uncertainty of when or if shows will be allowed to operate.  With no cash flow coming in, even a well-managed company cannot survive indefinitely. Sadly, today we must announce that Sugarloaf Craft Festivals will close.

Thank you for your years of support. We will miss you all.

With love,

Sugarloaf Craft Festivals


Thank you. Sending virtual hugs!


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