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FestivalNet

How to Scale Your Art Business

posted June 11, 2014
How to Scale Your Art Business
Carolyn Edlund Facebook Twitter More...

 

 

 

Do you make and sell only original work? Or do you sell each of your images many times over, thus earning more income for every studio hour?

 

generate festival leads

 

If you sell reproductions of your artwork, you are part of a time-honored tradition. Whether in the form of open or limited editions, prints, matted or framed art, giclee on paper, canvas, aluminum or other substrate, reproductions are a great way to cultivate many collectors of your art in "hangable" form.

 

Do you license your art? Licensing leverages each image for use on products from shower curtains to shoes, housewares to outerwear, bedding to backpacks. Royalties are the form of payment for this type of work, which largely depends on the efforts of manufacturers, a sales force and retailers to sell.

 

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