Pure. You. began in my kitchen about 10 years ago. I quit my job to stay home with my 8 year old daughter. She'd always been sensitive, like her mother, to EVERYTHING and I found I was spending a small fortune on products that were supposed to be Pure. After endless research I decided to start making my own products, starting with Laundry detergent. It was a welcome success so I started making other products; lotions, sunscreen, body scrubs, etc...I am a bit of a perfectionist so I worked at my formulas for YEARS, gifting friends and family with whatever latest concoction I came up with until I found my tried and trues and started to get really good feedback. In 2015 I created the Pure. You., LLC brand and then immediately got pregnant. Fast forward 3 years and 2 babies later and I'm finally setting out to complete my goal to sell the products that have been such a blessing to my family.