Crafted by Heart, Shipped with Care: Unveiling Yemma Goods
This is the 1st of 3 posts in which we introduce the brand (this post), tell our story (2nd post), and the story of the birth of Yemma Goods (3rd post).
In a market flooded with mass-produced goods, the essence of ownership has become diluted—a unique sensation of possessing an item crafted with genuine love.
Yemma Goods offers distinctive, original items across various crafts (Wood, Brass, Zellij, Rugs, Leather, Ceramics and Pottery), meticulously handmade in diverse regions of Morocco by skilled artisans. These treasures are then shipped and warehoused in the USA, ensuring swift and seamless delivery of your order, with returns or exchanges conveniently managed within the US.
At Yemma Goods, we endeavor to render your home distinct, imparting the ambiance of an ancient Moroccan Riad. Our brand transcends the mere physicality and allure of an item; it encapsulates a multitude of emotions: Nostalgia, Warmth and comfort, Authenticity, Connection to History and Heritage, Appreciation for Craftsmanship, and Aesthetic Pleasure. Each piece evokes a sense of admiration through its unique design, intricate details, and old-world charm.
Our brand logo draws inspiration from the iconic Moroccan traditional door shape, symbolizing the artisanal essence woven into our collections, seamlessly melded with the word “yemma” in Arabic calligraphy. “Yemma” translates to “Mom” in Moroccan Arabic (Darija). The significance of Yemma Goods holds another narrative, one we’ll delve into in a forthcoming post.
