It's about family traditions. It's about gratitude and pride in our community. It's about blueberries.
Our Mission is to recognize, appreciate and celebrate the cultural and economic significance of blueberries, blueberry production and agritourism in the Southwest Michigan region by holding an annual National Blueberry Festival. To promote the education and future of agriculture in Southwest Michigan.
The National Blueberry Festival is held on the second weekend of August each year, and is one of the country's oldest continuously-running fruit festivals! We're proud of South Haven's tremendous blueberry crop, and the important industry it represents in our area. Van Buren County is the Nation's most prolific producer of highbush blueberries, and Michigan as a whole produces upward of 100 million pounds each year. Growers, packers, u-picks, specialty equipment, agritourism, cottage industry and more convene right here in Southwest Michigan, and it's all thanks to the delicious and healthy king of fruits- the almighty blueberry!