Is there a resource for finding out what the average sales are for these shows? I am considering going to shows as an exhibitor, but having information around average sales would be great information. It would be better yet to see average sales by category for the various shows.
Thanks all!
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S.E.S. Styles
Wednesday, October 16, 2013 12:51 am EDT
I think, but am not sure, that the amount you make at any craft show would depend on a number of things, such as number of people attending show, your items (are they something people want to buy, are you in a show that caters to your target audience?) how much your profit is per item, how appealing your booth is, how well the show is advertised, the weather...etc. etc. I have been to shows where I have just broke even after paying table fee, and Ive been to shows where I have made considerably more. So in my experience, there is really now way to know how profitable any given show will be.
Hope that helped a little!
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Reyerware Jewelry Designs
Monday, October 21, 2013 09:50 am EDT
I agree - sales depend upon quite a number of variables. This year, my sales have been down considerably and feel it is largely due to the economy right now. My last show was as the government shut down was being discussed and I only brought in 1/4 of what I normally make at this two-day show. Which also leads to another consideration is - location. I live in a mid-west town with a military base and with the impending shut down, no one was spending.
My main consideration when looking at shows is - how long have they been around, usually the longer running events are good ones as they are annual and folks look forward to them every year and are very well attended.
Inside shows vs outdoor shows are another consideration as well as the time of year. My best show is in April and is an outdoor show. However, we have had tornado's the last two years causing the two-day show to be turned in to one-day shows. When the weather cooperates, it is a fantastic venue.
With the economy - I have stayed pretty close to home for shows. But if you are able to - I suggest attend a prospective show as a spectator first. Walk around check out the crowd and the types of vendors. Watching folks is a great way to determine if it is a good possibility for your art.
