Make sure you have three bios: a long one, a short one (1 or 2 paragraphs, definitely under 500 words) and an elevator pitch. Make sure every bio includes pronunciation of the name. Your bio should be written in the third person.
Your long and short bios can be on your website. The elevator pitch is not mean to be written anywhere, but just for you to think about.
Your long bio can be structured like this: