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6 Steps to Selling Art Without Ever Selling Out
By Jessica Serran for Empty Easel

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The trap comes when we get caught up thinking: “I’m not ready,” (because hello, we’re never actually ready) or “I don’t have a shopping cart set up” (hello perfectionism!) or, “No one is going to buy my art.”

The truth is that you don’t need to have or to know these things, yet. What you do need is this: exactly what you already have, right now, at your disposal. That, and a burning desire to sell some art.

image via jessica serran

Step 1: No is not an option

This is about owning your desire, making it a burning one, and committing to it. You have to decide that you refuse to take no for an answer. Period. “I am selling my art. I am manifesting $2000 this month. I am moving into the apartment of my dreams. Period.” This energy is the stuff of miracles.

Step 2: Clarify your desire

No approximations here. In order to create what you desire you have to know exactly what the desired outcome is. How much money do you need to make? How many paintings do you want to sell? Know the exact numbers. Write them down. Remind yourself daily that this is already done and feel it.

Step 3: Invite inspiration in

The next step is to throw the floodgates wide open and ask a really great question. For example, “What would it take for $784 to show up by the end of the month in cash?” Be curious and be on hyper alert-for the information that will show up and guide you to the next step, and then the next, and the next and the next. You don’t have to know how the money will come, you just need to stay focused on what you desire and why you desire it so fully.

Step 4: Brainstorm big!

Make a list of every possible thing you could do to make this money, or sell those paintings. Be silly, have fun, write down every idea that comes to mind. For example, I once needed a chunk of cash. I sent an email to a collector and let him know that I had some old work to show him. A few days and $2500 later, he had the art he loved and I had the cash. Ask yourself, “What could I do right now to bring in this money or sell that art?”

Who has expressed an interest? Which gallery has your work that you’ve been meaning to contact? Which pieces can you post on social media?

Step 5: Take inspired action

Wouldn’t it be totally lame if the Universe sent you some divine spark of inspiration and you put it off or just decided that it could wait? You have to trust that you’ve been given that sparkly seed of inspiration for a reason. Your job is to dive in and act without knowing how it will turn out. What will you do, right now to make your desire a reality?

Step 6: Borrow my faith

The formula for making this happen isn’t actually that mysterious or hard. Keeping the faith is. If I would have known that starting the Field Guide to the Czech Psyche project would have taken me 3+ years and about 7 times the amount of money I thought it would, I may never have dove in. But I did. I kept the faith and I didn’t take no for an answer. I decided that I would raise over $13,000 to finish it and I did. I had to continue seeing and feeling the finish line and acted as if it was already done.

These six steps are pure magic: Desire, followed by commitment, curiosity and divinely inspired action.

Your job is to act.


by Test09, posted 07/23/19 13:10:00

Thank you for the article!

by gaia60, posted 07/17/19 14:30:29

I'm manifesting 500 this month. I am placing my work on IG, my website, and Etsy. I wonder if you have other outlets you might recommend?

by 7771, posted 07/17/19 12:01:03

Friends.... it’s awesome to read your inspirational writing... thank you so much for sharing your experience & your thoughts... it’s fantastic... but but but ....
Every individual is different & & & ... every circumstances are different & every way of working is different from individual to individual... thereby the temperament of every individual is different from one another...
If you ask me ... then let me tell you ..,I work in my own way ...& I have always got brilliant results...
Only thing I believe is that there should be some sensible efforts to do something good... I do my part & rest god helps me...
My opinion about business is not just money oriented... but to bring back the glorious days of my dad’s businesses too ...
In India... most women usually spend their lives doing just the household chores... but Iam not the same.
Iam waiting for my own money from a bank which I will get soon.
Thanks for your concern & your efforts in trying to help me ...once again thank you so much for your concern.

by hayestrent, posted 07/17/19 11:33:08

Thank you for this article! Your six points are right in line with my beliefs, especially when you say, "act as if it was already done". Keeping the faith when we don't see results is the hardest, yet most important step.
Linda Hayes-Trent

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