Coping with the End of Food Truck Fever

May 2015

What do you do when the food truck love affair settles down? Chris Ford has the answer in this month's article.

How often do you rate the shows you've vended at? We've just made it even easier to rate shows and promoters you've worked with recently. Read below to find out how you can help out your fellow vendors with ratings!

Happy cooking!
FN Newsletter Editor

Coping with the End of Food Truck Fever

by Chris Ford, founder of

It's called a lot of things in a lot of places - the food truck phenomenon, street food revolution, food truck fever, or the food truck craze. Whatever it's called in any city, it's likely not a phase. With an average annual growth rate of 8.4%, the street food industry has grown into a thriving $1.5 Billion industry in the United States in less than a decade, and is expected to swell to a staggering $2.7 Billion by 2017. Despite the impressive statistics, however nearly as many food trucks and food carts will close their serving windows for good this year as will open.


While the rest of the food service industry has seen less than impressive growth, and has actually suffered due to lower consumer spending, street food continues to build a momentum, propelling itself by leaps and bounds as new and exciting food options hit the streets at an alarming rate. Weakness in the economy and high unemployment rates have encouraged people with otherwise slim job prospects to embark on food service careers where they have more control over their lives and incomes. And, it's seemingly easy, especially at the peak of a local food truck frenzy where no company owns a dominant market share in the industry. Everyone is on a level playing field, and customers line up for blocks.

Read more here!

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Festival participants rely on feedback from other vendors to learn about events and promoters for many reasons. Rating the great events you've participated in, and sharing the not-so-great feedback is essential in this market for folks to get an edge on shows they might not be familiar with. We have made it a little easier for you to rate events that have recently happened! This new page allows you to sort and locate festivals that happened lately. You can bookmark this page to revisit at any time!

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Just the facts:

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