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April 2011
Are you tuning up for the festival season? This month, music biz vet Peter Spellman gives some tips for music career success.
As always, if you have any particular topics you'd like to see covered here, or if you'd like to contribute an article to the FNO newsletters - drop me a line!
Happy rockin'!
Carrie
FNO Newsletter Editor
5 Essentials of Music Career Success
by Peter Spellman
 Music is too big a world for a one-size-fits-all model of music career success. Musicians’ career paths are as unique as their individual finger prints. Nevertheless, there are a few guidelines that I believe apply to anyone trying to make a living career out of their love of music. Here are five:
1. Hone your talent and realize there is a place for you. Not everyone is a Quincy Jones, a Beatles, or a Bruce Springsteen, but if an artist like Tom Waits is a vocalist, then there is definitely room for you too. Do the work necessary to excel in your niche, whether it’s writing a chart, engineering a session, providing backup vocals, or teaching kids the basics of music.
Read more
Why Email Blasts Alone Won't Get You Booked
 When seeking bookings in the festival market, an email to the event coordinator or the Entertainment Director is a good place to start, but that alone will not necessarily get you booked. You should follow up with phone calls and research each event to determine their booking process. Many have certain guidelines, applications, and deadlines. Find out their rules as every festival will be different. Booking festival gigs is all about building relationships. A personal touch is a better way to get your foot in the door and be considered for shows - it will certainly make a longer lasting impression than a simple email blast!
101 Ways To Market Yourself On The Web
FNO has teamed up with MyMusicSuccess to bring you 15% off their digital eBook version of "101 Ways To Market Yourself On The Web"! Simply visit their site & enter discount code FESTIVALNET for an automatic discount!
Let Us Pay You!
 Word of mouth is the best form of advertising, and we'd like to thank you for spreading the word about FNO. You could be earning extra cash just by referring fellow vendors or festival participants to FNO
Quick info about our affiliate program:
- We pay $5 for each new pro member you send our way.
- We pay quarterly via Paypal.
- You may apply your affiliate credit towards next year's renewal.
- Referrals can come in via word of mouth or through special tracking links you use in emails or online.
Be sure to hand people your business card or a custom FNO Affiliate Flyer when you refer them to be sure you get credit when they join as a Pro Member. If you want to learn more, go here - where you can print your own flyers to hand out (to do this, you must have an affiliate number, all Pro Members automatically have one, if you are a free member, you must request one). |
