As a musician, you want to always be trying new ideas for ways to get more fans. Of course, music is subjective and at the end of the day you can begin to feel more like a salesperson and less like an artist. You want your music to be able to speak for itself. Unfortunately, we live in very fickle times, and it can be difficult for even the best musicians to gain any traction.
Here are three ways how to get more fans and boost your musical presence:
Interact With Your Existing Fans
If you're looking for how to get more fans, you have to engage your existing audience. This means not only setting up accounts on social media platforms, but monitoring and participating in those spheres. You do not want to set up a page and leave it. You are going to want to answer every single post or comment that is made on your social media page (or at least as many as you can) to get results. Do it honestly and quickly. Not only will this help retain existing fans, but the interactions will draw in their networks to increase your fan base.
Give It Away
It might sound totally backward if you're looking to "sell" units, but another good tactic for how to get new more fans may be to give stuff away. This does not mean you should give away everything all the time. However, the occasional free CD, digital download, poster, or T-shirt with your name on it can help drive demand even faster. Plus, fans like a good contest to win something!
Having a fan page and replying to comments isn't always enough. Let fans in behind the curtain and bring them along for the ride. Upload short videos-of rehearsal sessions, road trips, or even your performances. Post pictures-from the stage, of getting ready backstage, of fans who have come out to your shows. Create these regularly, and be sure to include them on your social media platforms. Fans will feel like they are sharing the experiences with you, building a deeper loyalty. More loyal fans are more vocal fans, right?
Getting new listeners can be tough. But if you remember these three tips you will be able to get more fans in no time.
Have you put the above tips to work? What were the results for you? What steps have you found that effectively increase your fan base?