| November 2017
It may be the season of giving, but no one wants to give away their talent, right? And, it's hard to stomach when promoters don't want to compensate you to play while they're bringing it in! Read on for some tips on how you can determine whether or not to take the gig.
Got merch? Well, we've got a unique venue for you! Your FN Marketplace shop is great way to get your name in front of a brand new audience. And this holiday season we've amped up our efforts to drive more visitors to the Marketplace! You can even sell your merch there! Find out more below.
Wishing you abundance and peace,
FN Newsletter Editor
Should You Take the Gig or Pass?
by Ari Herstand for Aristake.com
Remember, nothing in the music industry is black and white. Not streaming. Not pirating music. Not playing gigs for free. Is that ever ok? Short answer is yes. Should bands take non-paid gigs? Short answer is maybe. But nothing in the music industry can accurately be answered with a short answer. Use this guide to help you decide if the gig is right for you:
For Paying Gigs:
Don't take a gig unless it meets The Perfect 30 Test:
Payment = 10. Career building = 10. Enjoyment = 10.
You don't want to play any shows for less than a total of 15 on the scale. If the payment is incredible (10), but there will be very little career building potential (3) or enjoyment (2), that equals 15. If there is decent payment (5), but will bring great enjoyment (9), but little career building potential (1), that also equals a 15. Take these shows. The shows you shouldn't take are the ones for little to no payment (1), very little career building potential (3) and very little enjoyment (3) = 7 total. Pass!
For Non Paying Gigs:
There are a few instances when these are no brainers:
For Charity or A Worthy Cause: If you believe in the cause or the organization, then absolutely contribute your services. Your "normal fee" can sometimes be a tax deductible donation for certain organizations. Always ask the org.
Tis the Season for Shoppers!
So, we're rolling out a special campaign to increase visitors to the Marketplace this ho-ho-holiday season! Are you ready? Is your shop ready?
Here's what we're cooking up:
- New Google ads focused on holiday gift seekers starting up before Thanksgiving.
- Site-wide banners and buttons going up to push our 1 million+ monthly visitors over to the Marketplace!
- Upping our SEO efforts with some fresh content in our blog and articles!
- Refocusing the Marketplace around holiday gift buying!
- The New Items section will be changed to "Holiday Gift Ideas".
Have you considered upgrading to Pro Level to get the 10 item shop at no additional monthly or annual fee (5% on sales)? This would be a good time to upgrade!
To further expand your holiday season potential, you might be interested in our Advanced or Ultimate shop plans where you can add unlimited products!
Whichever plan you're on, update your shop and add new items today for the holiday shopping season. You can do just so many shows over the next few weeks, but you can sell your products 24/7 in the FN Marketplace!
The FestivalNet Giving Tree
"Giving"... It's more than a seasonal thing for all of us at FestivalNet! Every month, staff members take turns selecting organizations to receive a percentage of our gross revenues. Our Giving Tree supports non-profits working to make the world a better place. This month, our advertising guru Judith Richardson put an apple on the tree for mannafoodbank.org, considering the upcoming holiday season and its impact on hungry children and isolated senior citizens.
The mission of MANNA FoodBank is to involve, educate, and unite people in the work of ending hunger in Western North Carolina, and our vision is a hunger-free WNC.
Visit our ever growing Giving Tree to see past donation recipients here!
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