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10 Steps to Getting Corporate Sponsorship for Your Event

posted November 18, 2015

10 Steps to Getting Corporate Sponsorship for Your Event

Ron Strand

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This article provides some guidelines for determining the value of a sponsorship, finding prospects, writing a proposal, selling the sponsorship and fulfilling the agreement after the sponsorship is sold. I have broken down this process into the following ten steps:

1. Plan the Event with Sponsors in Mind

When doing your event planning, recognize that corporate sponsorship is a form of brand advertising. The basic intention of sponsorship is to conjure up positive associations between the corporate brand and sports, arts or charity brands (or similar activities) in the mind of the consumer. This is done by naming events or by displaying corporate logos at events or venues and in the media that advertise the event.

Events are often planned and venues are chosen solely based on the needs of the participants and spectators. If possible, chose a venue with the sponsor's needs in mind. You may even go a step further and plan the event with potential sponsors. Ask them how you can accommodate their needs.

2. Identify Your Assets

Walk through the venue and identify all the potential places that a sponsor might advertise their brand name and/or logo. Typical places are banners over entrances, signs visible by passing traffic, backs of spectator seats, booths erected on the site, programs that are used by participants, t-shirts for participants, etc. The potential for logo placement can be just about anything so use your imagination.

Read more here!

9 Things To Consider When Choosing A Music Venue

posted November 12, 2015

9 Things To Consider When Choosing A Music Venue

Ari Herstand

So many musicians that You know where to play locally. You've been to most clubs and have made mental lists of the venues you'd like to play. Some of them are venues you want to pursue now and some you set as ones to work for when your fan base is a bit bigger. Some you've played and have vowed never to play again and some you can't wait to get back in at. But what about booking a tour where you don't know the town, have never seen the venues and don't have people on the ground to report back?

 play more music

 Here are 9 things to consider when choosing a music venue either at home or when booking a tour:

 1) Capacity

Every booker wants to know what your draw is. If you have no history in the area (and no online buzz) then your draw is 50. Well, that's what you'll say. You can get 50 people out to any show if you're smart about promo (and team up with great local openers). Locally, once you're experienced and have a name around town, when you book your big shows every 6-8 weeks you'll have a pretty good idea of how many you can bring.

 When you can, always book a venue with a capacity one person smaller than your draw. Meaning, if you can draw 500, book a 499 cap room. If you can draw 50, look for 49 cap rooms. It's better to sellout a 200 cap room than play a 500 cap venue and have it two-thirds empty. Sure, it's cool to put well-known venues on your tour calendar, but it's better for your overall career to pack people in and give the best possible show to a full house - regardless of the size. Those who get in will be buzzing with excitement that they can experience an exclusive (to ticket holders) event and those who get turned away will know your next time through they'll need to get tickets quickly.

Read more here!

Not Getting Responses From Events You've Contacted? We're Here to Help!

posted November 11, 2015

Not Getting Responses From Events You've Contacted? We're Here to Help!

Michelle Morrison of the FestivalNet Staff

We know that the wait can feel like forever after you've submitted your application to a prospective event. And not hearing back at all can feel very discouraging. But fear not! We've compiled some trade-secrets to help you get ahead of the pack, improve your response rate, and get accepted to more events!.

 

 

In most cases it's actually what you do BEFORE you contact the event that will set you up for a better response rate in the end:
  • Make sure you are contacting the right events for your product/service. Our Pro Search can help you with that. For example, selecting categories from the "Allowed" drop down in the "Exhibitors" box will find events that allow what you do. For more search tips, there's a help link in the top left corner of Pro Search
  • Be sure the deadline date has not passed. Contact each event well in advance of their application deadline, otherwise emails & calls will not likely be returned. Use our handy "Deadline Reminder Newsletter" and the "Deadlines" option in Pro search to get ahead of the game.

Important note about deadlines:

    Keep in mind that a posted deadline doesn't mean applications will always be accepted up until that date. Festivals will frequently fill all open slots before their posted deadline. That's due to no fault of your information source, it's simply the way the business works.
  • Check out each event's website for additional application info and specific instructions. Always follow each event's requirements exactly as indicated for successful application acceptance. Promoters usually post tons of specific requirements for their event so read them carefully!

 

Read more!

Organic Food on the Festival Circuit

posted October 22, 2015

Organic Food on the Festival Circuit

by: Robert Berman

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After many years of experimentation, organic food has finally arrived in the food concession industry.

 Throughout North America more and more festivals and fairs had food concessions that were hustling organic products.

 

 Why has it taken so long? Food concession operators are notorious for being slow off the starting block. Many believe that a food concession is designed to provide greasy and messy products. They have a tendency to model their operations after others around them, and while looking at the success of others can be a valid way to enter a business, it does not leap frog you ahead of them. You become an industry follower rather than an industry leader.

But, there are other reasons why organic foods took so long to make a firm entry into the food concession industry. The manufacturers were slow to make the products available in bulk form. This was primarily due to the fact that most of the organic foods were being processed by small, local companies, who were having problems keeping up with producing enough products for supermarkets and specialty health food stores.

 Read more here!

5 Aspects to Consider Before Signing on to an Art Festival

posted October 22, 2015

5 Aspects to Consider Before Signing on to an Art Festival

by Niki Hilsabeck

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As summer winds down, there are still plenty of art festivals on the horizon for fall and winter. Perhaps you're looking to dip your toe in the water and try one; maybe you've tried a few but aren't sure if you want to continue putting the effort into showing at festivals.

While sharing your art with festival-goers can bring great rewards, it's also an investment of time, money, and energy. Here is a list of factors to consider before signing on to an upcoming festival.

1. Cost

The first thing I look at when signing up for a festival is cost. In addition to the fee to participate, I know that I'm going to be spending money on gas, food, frames, and any other packaging and display items to bring to the event.

Some events will offer perks for artists, such as a meal, snacks, or drinks, which helps. And, keep in mind that if your artwork isn't priced appropriately for high-end festivals, the cost to attend the festival might mean that you're going to lose money.

Read more!

Security Management in Events

posted October 21, 2015

Security Management in Events

The Writing Team of eventeducation.com

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1. Fire

In case of fire at the event venue, use fire extinguishers to
 put out the fire. In the mean time take everyone out of the venue safely. Develop a separate emergency exit plan for this. If fire is uncontrollable then call the fire brigade.

Follow fire code and safety regulations to prevent the fire as specified below:

  1. Don't place any combustible or inflammable material in the venue esp. near green rooms, guest rooms or seating area.
  2. All materials including prop must be properly treated with fire retardant solution.
  3. Make sure that the entrance and exit ways are not blocked by any material or by any means.
  4. Make sure that the event venue must have separate entrance and exit ways, fire alarm system and fire extinguishers.
  5. Use only those electrical equipments which are branded and which use three core wires.
  6. At least one doctor with first aid box along with the ambulance must be there at the venue to handle medical emergency.
  7. Your staff must be well trained about giving first aid like CPR and must be able to handle fire extinguishers and crowd in case of fire.

2. Power Failure

If you are organizing event at a place where power failure is common, then you should have adequate power backup.

In case of a power failure, switch on the emergency lights and then turn on the generators. If you have a UPS (uninterrupted power supply) system, then it is the best. If you can't arrange such types of power backups, then at least you should have flashlight or candles.

Create a separate emergency plan to handle crowd and guests in case of a power failure.

Read more here!

The Pursuit Of The Record Deal

posted October 15, 2015

The Pursuit Of The Record Deal

Tom Hess Facebook Twitter

 

play more music Do you want a successful, stable and rewarding music career as a professional musician? Would you like to know exactly what record labels, music producers, and artist management companies are looking for when seeking out new artists? There are many great musicians who are not able to build a successful career in music because they do not know what it is these music companies want from them. As a result, many struggle and wonder why they are unable to "make it in the music business" even though they may be incredible musicians with great songs. What usually happens is that musicians start to believe the common myth about 'luck'. They believe that you need to "get lucky" in order to "make it in the music industry." The result is that most musicians give up on their dreams and get a normal (non music related) day job.

 

Because you are reading this article, I can imagine that you have probably faced similar challenges. I know how you feel, because I went through the same depressing struggle for years and have seen hundreds of great musicians travel along the same path. But over time, I have discovered that in many cases the lack of success is caused by the musicians (including myself in the past) simply not knowing what music industry companies want from new bands and artists.

 

Read more here!

Two Big Questions to Ask Before Donating Art to a Charity

posted October 14, 2015   category » Artist Resources

Two Big Questions to Ask Before Donating Art to a Charity

Carrie Lewis  

 

There's an ongoing debate about whether artists should participate with charities by donating artwork.

 

 

Non-artists are familiar with charities and simply donating money. But if you're an artist, odds are good you've also had a charity approach you-sometimes out of the clear blue-and ask if you'd like to donate one or two pieces of artwork to their fundraiser auction or raffle.

 

Some artists see these events as a means of gaining exposure for their work, especially since many charities have high-power supporters who have money and aren't afraid to spend it on art.

 

Other artists view charitable donations as devaluing their work. There is, after all, no way to guarantee the artwork will sell for anything near normal retail value. Not to mention that usually there's no additional benefit from the sale except for the aforementioned exposure.

 

I've participated in many charities over the years, and I have my own opinions about it. Some have been good experiences and have resulted in subsequent portrait work. Some have been not so good.

 

For any artist considering donating to a charity, here are the two most important questions to ask:

 

 

Read more!

 

Event Evaluation

posted September 22, 2015

Event Evaluation

The Writing Team of eventeducation.com
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Steps Involved in Writing the Evaluation of an Event

 

Event evaluation is necessary to make you and your team more efficient and effective, the next time you organize an event. It is all about finding your mistakes and learning from them. Event evaluation should be done immediately after the event is over or the next day. Conduct a meeting with your team members to evaluate your event.

 

Step 1: Determine the extent to which event and advertising objectives have been achieved.

 

If you are not able to achieve your event and advertising objectives through your event, then no matter how much people enjoyed the event or how much popularity your event got, it is a complete failure on a commercial level.

 

 

 

Read more here!

 

Outsource These 5 Things Now And Focus On Your Music

posted September 22, 2015

Outsource These 5 Things Now And Focus On Your Music

Greg Rollett

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play more musicSo many musicians that read our site or go through some of our training go back to the same problems.

They are musicians, not marketers or internet superstars. This post is not meant to be an argument for the musician / businessman, but rather for those that want to get some things off their plate. We have been experimenting with outsourcing firms, VA's and local workers (college students/super fans) to see what we can dish off a musician's plate so they can focus on the bigger picture items.

Here are 5 things that can be outsourced and give you a sigh of relief:
  1. Blog research.
    You can spend a good amount of time looking through blogs to find relevant sites looking for authors who accept your kind of music and have enough traffic to warrant some effort. Having a team member do this research will give you the upper hand in this equation. Be sure to collect the site name, URL, contact info, Twitter handle, Compete traffic data and Google PR so you can sort both their relevance and the priority you give each site.

Read more here!

3 Questions Every Artist Should Ask before Launching their Art Business

posted September 17, 2015

3 Questions Every Artist Should Ask before Launching their Art Business

Carrie Lewis Facebook Twitter More...

 

So you're thinking about striking out on your own as an artist?

 

 

Congratulations! Small business ownership can be the single best opportunity for success as an artist. Go into the process with your eyes wide open, though. . .

 

 

Read more!

How Important is Signage?

posted September 17, 2015

How Important is Signage?

Barb Fitzgerald of foodbooth.net Facebook Twitter More...

 

Hands down, one of my favorite times of the day is after the booth is closed when I trot off to the camper, crack open my favorite snack (chocolate), and get down to counting the money. That is, unless sales were poor. Then, I can't wait to finish the day so I can slink away to scrub the big capital "L" off my forehead in private.

 

 

There are hundreds of principles and variations of principles that influence the success of a food booth at any given event. Many are controlled by the coordinator, such as booth location, booth/attendance ratio, duplication of menus, and overall organization and promotion of the event. There are many more principles that are controlled by the vendor, such as; your menu, how well you promote your menu, booth presentation, quality of service and product, efficiency, pricing, and expanding your customer base by consistently returning to the same event. There are still other principles that are out of everyone's hands, such as the weather and local economy. It's my opinion that, in this business, the four most important factors that influence sales are: signage, booth location, menu, and operational efficiency. Of those four, three (signage, menu, and operational efficiency) are entirely within your control.

 

Read more here!

Dealing with Fear and Uncertainty

posted August 13, 2015

Dealing with Fear and Uncertainty

Quinn McDonald Facebook Twitter More...

 

When you own your business, you have freedom to set your schedule and choose your clients. You also have freedom from a regular paycheck, reduced healthcare costs, and shoving the blame for bad decisions somewhere else. Not all freedoms are equal.

 

Looking at my schedule, I see it's not as full as last month's. I immediately feel fear, financial stress, and worry. That's how I face most problems. Trouble is, those emotions don't solve problems. So I sit down to a meeting with my fear and stress. This is actually a great form of meditation. Instead of pushing all thoughts out of my head, as many ways of meditation instruct, I invite fear, uncertainty, and stress in. I sit with them, and ask them what they have to contribute.

 

"If you don't get work soon, you will lose the house," Fear said, getting right to the bottom line.

 

 

"But you only know training and writing and journaling, and that isn't being used in this economy," said Uncertainty, "and you don't know anything about wielding a shovel for all those shovel-ready projects," Uncertainty added.

 

"You are too old to get back to school, and that would take too long to retrain you, so you better stop eating or driving, because you are in bad trouble," Stress said.

 

"Thanks for letting me know, " I said, "but once we've established all that, what comes next? You've told me what isn't working, but what can I do that will work?"

 

Fear, Uncertainty and Stress were quiet. Fear spoke up first. "Well, if you don't do something, you will be in big trouble."

 

"OK," I said, "But that's the same thing you already said. I want to hear something I can do, undertake, think about." Again, Fear, Uncertainty and Stress were quiet. They had not been quiet for a long time. Every time I sat down to meditate, they would clamor so loudly that I could not meditate. I spent all my time chasing them out of my head.

 

By inviting them in, listening to them, and asking for specifics, they had exhausted their efforts in the shortest of time. So we sat there, in silence, until I said, "Well, I teach several courses on journaling. I could write a workbook on one of them, and that would reach a bigger audience. And my friend Helen has some really good art ideas, maybe we could put a class together that neither one of us could teach separately.

 

 

Read more!

 

Record Keeping for Crafters

posted August 13, 2015

Record Keeping for Crafters

James Dillehay

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There is one aspect of being self-employed which seems to be universally dreaded, record keeping. But it's important because keeping good records shows you how to make a profit selling handmade crafts.

Keeping up with your business records is like craftswork. Only the grade may be more important now than it was then. The grade is whether you have enough money to pay your bills and feed your family.

The key activity is to record and analyze your expenses and sales on a regular basis.

You should start keeping records from the day you start planning your crafts business. Begin by gathering all business related receipts and enter them into a software program or write them down in a general accounting journal purchased at an office supply store.

The important point is to have a system you can follow up with regular entries. You can then extract meaningful reports from the information. Since Uncle Sam requires accurate records, you are legally responsible to do so anyway.

Should you hire an accountant or C.P.A.?

For most self-employed, the expense of hiring an in-house bookkeeper or accountant can only be justified when the business becomes so large that the owner can’t handle it alone anymore.

Whether you hire an accountant or not, you should know basic bookkeeping skills. You don’t have to have a degree or even formal training to learn accounting.

Read more!

The Real Reason You Procrastinate.. and How to STOP!

posted July 15, 2015   category » Inspiration

The Real Reason You Procrastinate.. and How to STOP!

Jenna Herbut    

 

 

You know that feeling when you really should do something but for some reason you just can't get started?? You know all the reasons why you need to do it, and have every good intention to start, but there is this little voice inside that tells you to keep putting it off and do something else instead. I have been feeling this a lot lately and it's been so frustrating. The job I have been putting off over and over again is writing the copy for my new website. I really love the concepts my fabulous designers Heather and Azalea have created, and am so excited to have a brand new sparkly site, but for some reason whenever I sit down to write content my brain goes on a vacation to Bora Bora!

 

Normally I'm a very fast worker. I get an idea, I execute and boom it's done. Ok, it's very rarely that easy, but I do usually get things done quickly. But when this ugly resistance starts to wedge it's way in between me and my glorious goals and it annoys the sh*t out of me! Plus, the longer I don't do what I'm supposed to do (write copy) the more stressed out I get because I'm slowing everything down and I can only use the excuse "Make It is coming up really quickly and I'm super busy" so many times before it gets old.

 

Something that fascinates me is motivation and human potential. I've read lots of books on this topic and use what I learn to figure out my own brain. One of the best book I've read is The Big Leap by Gay Hendricks. This book changed how I think every time I'm late, procrastinate or do anything to get in my own way. Basically what the The Big Leap explains is that we all have an internal thermostat that is preset. When we do something great in our lives, or have a certain amount of success, we can surpass that predetermined level. If we get too far beyond what we are familiar with or feel worthy of, subconsciously we will sabotage our way back down to a place that feels familiar and safe. This can all happen without any awareness with bad habits like eating crappy food, not going for something that you know you want, or not writing the copy for your new website! The Big Leaps refers to this human phenomenon as an "upper limiting problem" and the only cure for it is realizing when you are doing it.

 

When you realize you are doing something that's not serving you, give yourself a huge dose of self love. You ARE worthy of your big, bold, magnificent dreams. Doing what you love and desire can be freaking scary, but you can't let that stop you. The world needs you talent, creativity and genius. I'm freaked out about my new website because there are going to be photos of me all over it and URL is jennaherbut.com. There are a million thoughts going through my head about what people are going to think and if creating a personal website is even a good idea. But then I remember that real reason I wanted to do the site and that's to serve and inspire other people to do what they are passionate about. This allows me to get over my silly procrastination and do the work I'm meant to do. You must remember why you are doing what you are doing and that will help to turn up your inner thermostat to a higher and hotter level!

 

Thanks for reading and please share this with anyone you know who might be procrastinating!

 

Sparkly love,

 

Jenna

 

8 Things You're Forgetting To Do On Show Day

posted July 15, 2015

8 Things You're Forgetting To Do On Show Day

Ari Herstand Facebook Twitter

 

 

I meet (and play with) too many musicians who don't want to get to the venue early enough. Some like to arrive shortly before they need to play, others slightly before doors and others feel they're being responsible by allowing the bare minimum amount of time they believe they'll need to load in, setup and sound check before start time or doors.

 

Until you have a tour manager, you will need to designate pre and post show duties within the band. These jobs cannot be overlooked.

 

I always schedule my load in time as early as the venue is comfortable with. Typically 2 hours before doors if there are just solo acts on the bill or 3 hours before doors if there are bands on the bill. And always 3 hours before start time for my solo show at colleges. Colleges are a different beast altogether.

 

Most musicians don't understand everything that needs to get done before the doors open. The obvious necessities of loading your gear in and setting it up is understood. Many bands don't fret over sound checks with an "it'll be fine" attitude.

 

Leave Enough Time For Sound Check Fret over soundcheck! It's incredibly important. Sure there will be shows with venues that are so put together that everything runs smoothly and sound check takes 10 minutes or the engineer mixes you on the fly with no major issues, but you can't plan for that. Always plan for something to go wrong: A faulty DI box, a shoddy mic cable, your tuner mysteriously stops operating, and the list is endless. Even if the equipment all works flawlessly, every room is different and responds differently to your sound. The room wasn't built for your band so you have to allow time to let the engineer feel out your sound in the room. You don't want the first three songs of your set to sound like butt, cluttered with feedback, because the engineer is attempting to mix you on the fly (giving the audience an unsettling opening feeling about you).

 

You want time to feel it out on stage and get comfortable with the space. I've played too many shows where a sound check wasn't possible or was cut too short and I hated performing because it felt awful on stage and I couldn't settle in to my performance and therefore put on a bad show. This can be overcome by setting aside enough time for the sound check.

 

Read more here!

Storytelling For Artists

posted July 15, 2015

Storytelling For Artists

Carolyn Edlund of artsyshark.com Facebook Twitter More...

 

As a tiny kitten, Lorenzo was tossed in a garbage can at birth and left for dead. Joann Biondi rescued him and brought him to her Florida home.

 

By the time Lorenzo was three months old, he was sitting up on command and jumping through hoops. When he heard her shout, "Hooray Lorenzo," he preened like a proud lion. Although eager to please, he was also a self-contained spirit with plenty of spunk-he loved to sink his teeth into a bare ankle as it passed him by.

 

He had another bad habit as well, and that was stealing panties from the dirty laundry basket. One day Biondi got mad at him for this and decided to get even. She put a spandex tank top over his head and onto his body. Lorenzo was unfazed. He adjusted his shoulders, threw out his chest, and looked at her with an expression that said, "You think this bothers me? Well it doesn't. In fact, I like it." He walked around wearing that tank top for days.

 

These days, Lorenzo is an international online sensation, dressed in clothes for every occasion with a rockstar feline attitude. Biondi's photos of him have become so popular that he has his own Facebook page, Twitter account and website.

 

 

That is Joann Biondi's story. She clearly understands the power of storytelling as part of her photography and how it creates the appeal that Lorenzo has for his many fans. In fact, each photo of Lorenzo has a quirky caption expressing his personality as a proud metrosexual male with a clothes fetish and a very hip character.

 

 

 

Read more!

 

Market Your Food Booth With These 5 Quick Tips

posted July 15, 2015

Market Your Food Booth With These 5 Quick Tips

Bryant of redfounder.com.

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When Im not working on one of my own companies, I help my mother run her mobile coffee cart in Redding, CA. As you know, you can hardly pick up a food magazine without hearing about the rising trend of food vendors and mobile restaurants. Along with this rising trend comes an increase in competition; so if you are wondering how to effectively market your coffee cart business then this is for you

#1 Have The Best Product.

Even if it costs you more, sell the best product you can. And that's ok because at music festivals and fairs, people expect to pay more for their food. They would rather have a perfect latte for $3.50, than a bubbly, bitter "cappuccino" for .50 less. We serve 100% organic fair trade and kosher coffees, plus our entire staff has been trained by world barista championship judges. We also have one of the worlds greatest espresso machine brands La Marzocco. Needless to say, our quality was indisputable.

#2 Use The Bands To Build Your Brand!

 We knew that we were going to have to get our name "Hebrews Coffee chapter 2? in front of all 2,000 people if we were ever going to make a profit. So we started making deals with band members. We put up a big sign that said "ask about free coffee, if you're in a band." We gave band members free coffee, in exchange, they promoted our coffee cart from the stage.

This branding strategy created a constant promotional program throughout the 3 day concert. We even gave the bands cups that read "bring this back for a free cup of iced coffee." The band members would announce our coffee cart and then throw these cups into the audience so that a few lucky people could also get a free drink.

#3 Signs, Signs and MORE Signs!

 It's common sense really, you need to be as obvious as possible. The more times someone hears about your company, the greater the odds are that they will remember you. In our case, we needed to establish brand loyalty, FAST. Specifically, before our competitors did. So we put up signs. If you can get yourself in front of people, 1/2 the battle is already over. We put up as many signs as possible, including signs in unexpected places like on the ground.

Read more here!

5 Tips for New & Emerging Artists

posted June 11, 2015

5 Tips for New & Emerging Artists

Carrie Lewis for emptyeasel.com Facebook Twitter More...

 

I've been an artist for a long time but I still remember what it was like to be young and enthusiastic. The world lay at my feet. The sky was the limit!

 

We didn't have the internet back then and I lived in a rural area. I didn't know where the nearest museum or gallery was, but that was okay, because I knew about horses and I knew about art and that was all I needed.

 

 

In the years since, I've learned that although passion is important, it's not the only thing an artist needs. . . and I learned my lessons the hard way, in the Academy of Trial and Error. So if you're where I was 40 years ago, I'd like to spare you some of those hard lessons, with 5 thoughts to help you on your artistic journey.

 

1. Try everything or stay focused?

 

The rule of thumb in the art world is to try everything, just to be well-rounded. If an artist is just starting out and doesn't know what he or she wants to do it or how he or she wants to do it, this is great advice. Try different methods and mediums until you find the right combination of subject, style, method, and material.

 

BUT. . .

 

If you know from an early age what you want to do (as I did) and if you know how you want to do it (as I did) then that "rule of thumb" is not only a distraction, it can even impede your artistic progress.

 

If you know exactly what you want from your artistic journey, then you're better off focusing on the things you want to paint, the tools you want to use, and the way you want to paint them. Learn everything you can about those things and practice, practice, practice.

 

It's all right to learn about other styles and other mediums, but your passion should be your focus. Become the absolute best at what you do, until you're the expert that you've always wanted to be.

 

2. Art school: yes or no?

 

Most occupations require some college-level training. No one would ever suggest a brain surgeon learn how to be a brain surgeon on their own! Even fewer would trust themselves to a self-taught brain surgeon.

 

Artistic endeavor doesn't always fall into that category, however. You can often learn by trial, observation, and reading, and (in today's modern era) instructional videos.

 

 

 

Read more!

 

Stress Management and Events

posted June 11, 2015

Stress Management and Events

The Writing Team of eventeducation.com
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Stress is the part and parcel of event management. Every event professional is under constant stress throughout the execution of an event.

 

 

While moderate amount of stress is necessary in order to give optimum results, a prolonged stress that exist for weeks, months and some times years can create three types of problems in an individual:

 

1) Physiological problems like heart diseases, high blood pressure, migraine, diabetes, asthma, obesity, infertility etc.

 

2) Psychological problems like anxiety, depression, lack of concentration etc.

 

3) Behavioral problems like sleeplessness, overeating, under eating, absenteeism etc.

 

As an event manager it is your job to take care of both physiological and psychological health of yourself and your team members. For this find out the signs of stress, causes for stress and then formulate, prepare and implement strategies for coping stress.

 

Signs of Stress Common physical symptoms: headaches, diarrhea, constipation, nausea, dizziness, weight gain or loss, insomnia, frequent cold etc Common emotional symptoms: moodiness, restlessness, depression, general unhappiness, feeling of loneliness and isolation, impatience, Irritability etc. Common behavioral symptoms: over eating, under eating, sleeping too much or too little, overdoing activities, nail biting, pacing, neglecting responsibilities, isolating oneself from others, drinking too much alcohol, smoking too many cigarettes, taking drugs to relax etc. Common Cognitive Symptoms: memory loss, lack of concentration, poor judgment, negativity, fearful anticipation etc.

 

 

Read more here!

 

fair or festival